Pricing & Packaging Strategy Lead at Mixpanel — Remote North America

About Mixpanel

Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber, Mixpanel’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. Mixpanel delivers insights that customers trust. Visit mixpanel.com to learn more.

About the Team

Strategy & Operations is a small, high-leverage team sitting at the center of the company, led by the VP of Strategy & Operations and reporting directly to the CEO. We own the operating rhythm that keeps the business aligned — including company-wide planning, OKRs, and goal-setting processes — and we take on the cross-functional initiatives and special projects that are too strategic or too sprawling to live cleanly within any single function. We're a team that gets called in when something important needs to get done and it's not obvious who should own it. We're early in building out this function, which means there's a real opportunity to shape how we operate and what we take on as the company scales. We're also deliberate about building this team differently — we expect everyone in S&O to use AI as a daily tool for analysis, modeling, and communication, and to help us discover where it can fundamentally change how a lean team operates at scale.

About the Role

We're looking for a Pricing & Packaging Strategy Lead to own one of the most important levers in our business. This is a specialist role — we're not looking for a generalist who can figure it out, but someone who has done this before and knows the craft: how to structure tiers, how to think about value metrics, how to run a pricing change end-to-end, and how to build the cross-functional alignment that makes it stick.

You'll be the company's internal expert on pricing and packaging — the person Product, Sales, Finance, and Marketing turn to when they have a pricing question, a new feature to monetize, or a deal that needs a judgment call. You'll build this function from the ground up, establishing the frameworks, processes, and institutional knowledge that turn pricing from an ad hoc conversation into a strategic capability.

This role sits within Strategy & Operations and reports to the VP of Strategy & Operations.

Own Our Pricing & Packaging Strategy

Evaluate and evolve our current pricing model — tiers, value metrics, add-ons, and packaging structure — with a clear view on where we're leaving revenue on the table or creating friction for customers.

Build and maintain the financial models that underpin pricing decisions, quantifying the ARR, expansion, and churn implications of changes before we make them.

Design and run pricing experiments, synthesizing results into clear, actionable recommendations for leadership.

Stay current on competitive pricing movements and market trends, ensuring our strategy is defensible and differentiated.

Connect Pricing to the Product & GTM Motion

Partner with Product and Product Marketing to ensure new features and product lines are monetized thoughtfully — packaging decisions should reflect how customers actually derive value, not just what's easiest to ship.

Work with Sales and Customer Success to understand price sensitivity, deal patterns, and objection trends, feeding those insights back into strategy.

Conduct or commission willingness-to-pay research and customer segmentation analysis to ground decisions in data rather than assumptions.

Drive Alignment & Operationalize Changes

Push the Frontier on How This Work Gets Done Bring AI tools into your daily workflow — whether that's accelerating financial modeling, synthesizing competitive intelligence, running scenario analysis, or drafting communications. Identify where AI can collapse timelines or unlock analysis that wouldn't be feasible for a small team otherwise. Share what you learn — part of building this function is building the playbook for how S&O works, and we want that playbook to be AI-native from day one.

Build the governance structure around pricing: who approves what, how exceptions are handled, how discount policies are enforced, and how changes are communicated.

Partner with RevOps and Finance to ensure pricing changes are operationally viable — accounting for how they flow through quoting, billing, and financial reporting.

Lead change management when packaging or pricing evolves, making sure Sales is equipped to position changes confidently and customers experience seamless transitions.

Experience

5–8 years of experience, with at least 2–3 years spent specifically in pricing and packaging at a B2B SaaS company — this is a specialist role and that direct experience is required.

Hands-on experience running a pricing or packaging change end-to-end: from research and modeling through cross-functional alignment, launch, and post-launch evaluation.

Fluency in SaaS business model fundamentals — you understand how pricing decisions affect ARR, NRR, expansion, churn, and unit economics, and you can model those impacts rigorously.

Experience working across Product, Finance, Sales, and Marketing to drive alignment on pricing decisions where stakeholders don't always naturally agree.

Skills

Strong financial modeling skills — you can build a model from scratch, stress-test assumptions, and translate outputs into a clear narrative for leadership.

Familiarity with pricing research methodologies (e.g., Van Westendorp, conjoint analysis, willingness-to-pay surveys) and when to apply them.

Clear, concise communicator who can write a one-pager for the CEO, run a working session with Sales, and present a recommendation to the board with equal confidence.

Comfortable operating with autonomy in ambiguous environments — you're used to defining the problem before solving it.

Genuinely curious about AI tools and how they apply to strategic and analytical work — you're already using them regularly and can point to specific ways they've changed how you operate, not just speed things up.

Bonus Points

Familiarity with CPQ tools and how pricing logic flows into quoting and billing systems.

SQL proficiency or comfort working directly with data and analytics tools.

Prior exposure to PLG (product-led growth) motions and how pricing intersects with self-serve conversion and expansion.

Compensation

The amount listed below is the total target cash compensation (TTCC) and includes base compensation and variable compensation in the form of either a company bonus or commissions. Variable compensation type is determined by your role and level. In addition to the cash compensation provided, this position is also eligible for equity consideration and other benefits including medical, vision, and dental insurance coverage. You can view our benefits offerings here.

Our salary ranges are determined by role and level and are benchmarked to the SF Bay Area Technology data cut released by Radford, a global compensation database. The range displayed represents the minimum and maximum TTCC for new hire salaries for the position across all of our US locations. To stay on top of market conditions, we refresh our salary ranges twice a year so these ranges may change in the future. Within the range, individual pay is determined by experience, job-related skills, qualifications, and other factors. If you have questions about the specific range, your recruiter can share this information.

Pricing & Packaging Strategy Lead